With holiday shopping season in full swing, everyone's looking for the perfect gift. But will it make you happy, or just retailers?
Maybe both. A paper in Social Psychological and Personality Science says money can buy happiness, for people who like to shop. In a self-reported survey of happiness, material purchases, from sweaters to skateboards, provide more frequent happiness over time, whereas things like a trip to the zoo (experiential purchases) only provide happiness on individual occasions.
Published By: Science 2.0 - Monday, 21 December, 2015